Fox Sports was looking to rebrand their midwest property Fox Sports Ohio/SportsTime Ohio, the official network for the Cleveland Indians and Cleveland Browns. The network teamed up with us to drive their on-air branding efforts and establish a fresh look, position and tagline. The solution was “Fans for Life,” a visual anthem that centered on the fans and unique setting of the region. It celebrated the gritty and hardworking attitude of some of the nations most passionate fans.
Through it all we never lose sight that everything we do starts with a great story... Check out some of those stories below.